Posted on June 12, 2014
So, I’m working with a client who is in the consulting business and charges an arm and a leg for his expertise.
When working on his new website content, he tells me; “We don’t need pages for each of my services. Just put in one page with a bullet service list.”
He says people will contact him for more information.
No, they won’t.
Posted on May 29, 2013
SEO – Search Engine Optimization SEO is a coding technique that helps your website rank higher for targeted keywords and phrases. Several aspects of your website are considered when optimizing it for search engines: Website Content Website Structure Technical issues such as domains and hosting, redirects, the health of the HMTL, errors…
Posted on July 6, 2012
At least once a month, I get a call from a potential client who has received an email from an SEO (Search Engine Optimization) outfit, often from a Gmail account or other free service. They tell me all the things these outfits have promised them and I am often utterly astonished. Continue reading “Clowns to the left, jokers to the right – don’t get stuck in the middle!” »
Posted on June 26, 2012
Basically, pay-for-clicks is an advertising system offered by the search engines where your site is listed prominently in an ad when a certain keyword or phrase is queried. Your advertisement displays in designated ad areas at the top or down the right side of the search engine’s results page.
Posted on February 10, 2012
The internet is the great equalizer that can allow small companies to compete well in the international arena if done correctly. As in the USA, search engines are by far the top place people find and research products and services. Continue reading “International Search Engine Marketing” »
Posted on October 5, 2004
Ever wondered if all your website pages are included in the search engines? Or who is linking to your site? Continue reading “Find out about your website with “hidden” tools” »